Sunday 8 April 2012

Tom Ford Beauty Spring 2012


This season we see Tom Ford launch his beauty and cosmetics range. His inspiration for the line came from the look of a natural tan and glow. This line includes everything from a Bronzer, Prima, Nail Polish and Lip glosses. He offers the full range to give every woman the natural tan for the summer.

He launched two ad campaigns to promote the line.

The first ad is the Metallic Goddess


 The second ad is the Bronze Goddess

I have to say that I was not fond of the second ad. The first one reminded me of an old school classy, simple, editorial like ad showing the cosmetics. The second ad places too much emphasis on the hair, making it take the eye away from the make-up.

So which is your favourite ad campaign?



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